"Offering customers an innovative opportunity to experience their upcoming SUV – MG HECTOR, MG Motor India, has announced tying-up with Myles, the car sharing company from Carzonrent, to provide next-generation mobility and subscription-based solutions to customers. Close on the heels of Nissan’s Kick launch earlier this week, also offering subscription options, MG Motor, true to its futuristic and innovative brand image, is looking to stay well ahead of the pack. The partnership with Myles, with a stated subscriber base of more than one hundred thousand members and already offering a car subscription model targeted at corporate employees, should provide MG India the jump start needed to reach out to a new category of customers, especially millennials, moving straight to an SUV, on flexible plans. Does look like auto OEMs in India are ready to take the leap to subscription-based car programs, if these recent launches are taken as the indicator of things to come." – Vinay Piparsania