Overview:
- Smartphone Shipments increased 20% MoM in April as major brands like Samsung, OPPO, Vivo and Huawei refreshed their product portfolio to cash in the popularity of cricketing league (IPL) which started in April 2018.
- Xiaomi continued to lead the Indian smartphone market with 30% share while Jio dominated the featurephone market, capturing 50% share.
- 10% import duty imposed on populated PCBs starting April 2018
- Top five brands now capture record 80% of the market in April 2018.
Table of Contents:
- Market Overview
- Key OEM Strategies
- Pricing Analysis
- Spec Analysis
- Channel Analysis: E-commerce and Offline
- Major OEM Promotions
- Key Market Trends
- Market Survey
- Make in India
Number of pages: 95
Published Date: June 2018